Republic of Chic - Branding

Identity & Website Design for the very popular Indian Fashion Blog. The blog is a online magazine that reports on new trends and all things interesting in indian and global fashion. The idea was to use the O as a viewing device, a "window", or in this case a "Jali", to symbolise the eye for fashion. And this idea was carried forward in the way the website scrolled through different entries.

Identity & Website Design for the very popular Indian Fashion Blog.
www.republicofchic.in
The blog is a online magazine that reports on new trends and all things interesting in indian and global fashion.

The idea was to use the O as a viewing device, a "window", or in this case a "Jali", to symbolise the eye for fashion. And this idea was carried forward in the way the website scrolled through different entries. 
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